Typical app download rate

 · When looking at retention and churn rates from its database of 37, apps, these stats will help you determine whether your app is retaining users well or churning at above-average rates. Three-month retention and churn rates: Month 1: % retention, % churn. Month 2: % retention, % churn.  · From Download to Purchase: The Average Conversion Rate. You’re probably asking: “Is there a single, average conversion rate that can be used as a benchmark for my app?” The challenge here is that every app and industry will have varying conversion events and thus varying rates.  · The iOS App Store launched in with apps. Today, million different apps are available for users to download. Android users have even more from which to choose, with million available through the Google Play Store. These apps have come to play a huge role in the way we live our lives today. Through them, we can access pretty much the entire Western canon of music Communication:

With each vertical and category, retention rates, session duration, and in-app activity vary. Banking and FinTech. In Banking and FinTech app downloads hit a record billion downloads. (Source) Time spent in Finance apps during was up 45% worldwide outside of China in year-over-year (Source) Food, Restaurants and QSRs. A retail app that wants to increase the number of paying users can measure the average number of in-app purchases per user. And a productivity app that seeks to boost usage can measure average sessions per user. You get the picture—real business objectives and in-app event measurement go hand in hand. The average revenue per app for a large group of apps (e.g., all apps in the app store or in an app store category or sub-category) will include revenue figures for many apps that are dissimilar.

The average app install rate on the US App Store was %. However, this metric varied widely between different categories. Source: www.doorway.ru - January 1, , to Decem. The app download rate is pretty high, at media %, with maximum % and minimum %. Mobile App Analytics: Music Apps A clear winner in the dicey game of app store page conversion, Music category features a whopping (compared to others) median value of % and the highest of all categories minimum median of % (the highest is a modest %). 5. On average, more than , new Android apps are released in the Google Play Store every month. While there are fewer Android apps live on the market today, new Android apps are being published at a rate three times greater than iOS apps (see next stat), with more than , new apps being released each month. 6.